Advertising on a laptop lid

Sacha Chua (a fellow IBMer who I really need to add to my blogroll) has come up with the interesting idea of selling advertising space on the back of her laptop – trading on her personal noticeability as a geek girl, and the cool factor of the laptop itself.

I guess this follows on from ideas like the Million Dollar Homepage as a way to make money, although I’m not entirely sure how much Sacha can hope to make from it. I reckon she is going to be a great way of promoting a product or idea – I’ve never met her in person, but her internal IBM blog is legendary for her sheer enthusiasm, so I’m sure that will bubble over into public.

If you are interested in reaching an audience with Sacha at Toronto BarCamp, go here for more details.

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