SOMESSO summary

The nice folks from AudioBoo caught me for a quick interview after my presentation yesterday and you can hear the short summary of what I talked about on their site, or by playing the embedded audio here.

Vodpod videos no longer available.

I was also interviewed on camera by Daniel and Eduardo Vidal (hope you feel better soon, Eduardo!)… and my whole presentation was recorded as well, so those should appear over the next couple of weeks.

Oddly I seemed to spend a lot of time discussing Poken after the talk! I guess my use of Poken as a prop at the start of the presentation raised a lot of interest. My mention of Home Camp and sustainability also generated some additional conversations. I also detected a lot of interest as to how IBM had achieved the cultural changes required to adapt to a social web (answer: I’d argue that openness has been in our corporate DNA for some time now), and also in how we put together our Social Computing Guidelines. Again, I would draw attention to one paragraph in the guidelines which I think sums up the approach and background:

In 1997, IBM recommended that its employees get out onto the Internet—at a time when many companies were seeking to restrict their employees’ Internet access. In 2005, the company made a strategic decision to embrace the blogosphere and to encourage IBMers to participate. We continue to advocate IBMers’ responsible involvement today in this rapidly growing space of relationship, learning and collaboration.

I thought the SOMESSO London event was just superb. A series of short (15-20 minute) presentations from some smart people who I was quite frankly honoured to be on the same bill as; and I really didn’t think that there was anything superfluous, it was just great content and information. The Emirates Stadium was a great venue, too… once I’d found my way into the conference centre in the morning, avoiding the queue of contestants lining up for X-Factor auditions! If my camera battery had lasted I would have posted a lot more to Flickr, but I’m afraid there are only a few shots up there.

Thanks to Arjen Strijker, Mary Harrington, Susan Kish and others for putting the day together. On the basis of yesterday’s conference, I highly recommend future events in the series, and would also encourage you to get involved in the SOMESSO community if you are at all interested in social media in the enterprise. I’m really looking forward to following up all of the new connections I made yesterday.

Finally, some links to some of the books I referenced in my talk or during the backchannel conversation:

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One response to “SOMESSO summary

  1. Pingback: E L S U A ~ A KM Blog Thinking Outside The Inbox by Luis Suarez » SOMESSO 2009 - Openness and Innovation in a Web 2.0 World by Andy Piper

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