Tag Archives: wstc2008

An example of the value of Twittering

Tara Hunt has posted a great piece recently on Twitter for companies (by the way, if you don’t follow Tara’s blog, you really should take a look). Here’s a a small illustrative anecdote from WSTC last week.

I gave a presentation at our internal WebSphere conference that talked about Twitter, among other things (ordinarily I’d Slideshare the presentation, but it did contain some stuff I can’t post externally, sorry about that… maybe I’ll write an external version sometime).

One slight technical hitch. The conference organisers were set up to record presentations from a Windows laptop and Powerpoint using Camtasia. I was presenting using Keynote on the Mac, so I chose to use ScreenFlow to record the session (I noticed that Jason McGee did the same thing for his WebSphere sMash pitch earlier in the week). I tested beforehand and everything seemed good, but just at the end I switched virtual desktops to do an unscripted demo of something, and found a stack dump from ScreenFlow on the screen. I’d spoken for an hour, taken 15 minutes of questions… and lost the lot.

I twittered my frustration and headed out into the corridor, thinking about re-recording.
Within minutes, I checked my email and found an email offering support from one of the guys at Vara Software, who produce ScreenFlow.

Well there’s yet another illustration of the power of Twitter. Let’s be clear, they haven’t in fact been able to recover the data for me, but that doesn’t matter… this level of responsiveness and support just makes the relationship I have to that particular piece of software much more positive and sticky. I’m pretty impressed. I assume that they were using Tweetscan or Summize (Twitter mashups / “search engines”) to watch for references to their software and decide whether to respond. This was just great.

Oh, and this worked brilliantly to illustrate my point about why folks should take a look (or second look) at Twitter in the talk itself. This is increasingly becoming an important channel of communication.

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Poster at WSTC 2008

I haven’t had a chance to write up many of my thoughts from the WebSphere conference I’m attending in Las Vegas yet – the agenda is, as usual, absolutely jam-packed with content so I’ve not had much time to form notes into blog entries. A bunch of people are twittering from the conference.

If you took one of my cards at the poster session last night, you may be interested to find out more about me and links to the tools we were discussing via my internal blog.

WSTC 2008

I’ve made the now-annual pilgrimage to Las Vegas for the internal WebSphere Services Technical Conference. The direct Virgin flight from Gatwick actually seemed to pass relatively quickly despite the lack of working entertainment system in my seat.

So this year I guess the social software coverage is likely to be a little wider. We’re using the tag wstc2008 for blog posts; I’ve created a Twitter hashtag of the same (I know of a few others who will be here); and photos may appear on Flickr or other sites with the same tag (although not from me – I don’t have a camera with me this time around).

The conference agenda looks very good, and very varied. I’ll be presenting a poster session on Social Software on Tuesday evening, and a full talk on the subject on Thursday morning. In the meantime, I’ll share what I can.